How to get a reporter to write about you

Journalism

Lately I’ve been writing a lot of profile pieces. These are stories that focus on one person or a small group. It can sometimes be more exhausting to write a few, thoughtful profile pieces than it is to hammer out lots of quick fact-driven news pieces, but I welcome them. I became a journalist because I wanted to tell people’s stories.

Here’s a few of the criteria I use when I’m deciding who to interview next:

Be an expert

When I was drafting my article about how cosplayers use social networks to get jobs, I knew there would be no higher authority on the subject than my friend and mentor, Steven Savage. Steven literally wrote the book on cosplay careers, making him the perfect source for the topic. It’s unlikely that I could find somebody more knowledgable, no matter where I looked.

Generally, it’s not a good idea for journalists to interview their friends. In my experience, however, I’ve learned to break that rule. Not all the time, but there are instances in which a familiar source is my best bet. Those instances are almost always when that connection is an expert on the particular subject I need to cover.

That’s the difference between a journalist and a press liaison: a source’s relationship with a reporter needs to be symbiotic. I don’t go out of my way to promote friends or acquaintances for no reason, but I always need experts for my stories. That’s why Help A Reporter Out is such a great program. If you want to be in the news, make your expertise known.

Be inspirational

At first, I wasn’t sure if Misa on Wheels was a story. I stumbled on her Facebook page through a link from a Tumblr blog, and was immediately fascinated by her story and her position as a motivational figure in the cosplay community.

However, I’ve gotten almost too good at second guessing my instincts for a fandom story. I’ve got a soft spot for fandom, so I figure just because I find something interesting doesn’t mean it’ll entice a general audience. Doubtful, I showed it to my editor, and he told me to run with it. I wrote the story and it became the most popular item published today.

What makes Misa’s story such a popular profile piece when other people’s wouldn’t be? She’s already had a following of thousands. I already had proof that she could motivate people in her own community, so it was a safe bet that she’d be able to inspire people outside of it, too.

Reporters don’t make news, they share it. I’d like to flatter myself that a profile piece by me would turn a person with zero audience into an overnight sensation, but that simply isn’t true. That’s why it’s helpful to have proof of a subject’s power to inspire.

Be really, really weird

When I do find something that both I and the mainstream media find interesting, I often don’t like it for the same reasons. For example, bronies fascinate me because of their enthusiasm, leading to a prolific fanart and fanfiction output like no fandom before. But I realize other people might look at the group as a whole and see a freak show. That’s what guarantees them a media spotlight.

Generally, everyone likes a good freak show to gawk at. It’s like I wrote about in a previous blog post, How a civil war reenactment is like an anime convention. The TV reporters were looking for the most beautiful and weirdest people to interview. People love to hear about religious fanatics, two faced kittens, even your waifu; anything that has the power to shock and outrage. If you’re weird enough, you can pretty much guarantee an interview.

There’s a downside to being selected as the media’s latest freak, though. It’s press, but it won’t necessarily make you look good. And regardless of the subject at hand, people are going to want to hear all about your sex life. But these profiles almost always turn out to be much bigger hits than profiles on experts or inspirational figures. It depends on whether you think the risk is worth it.


If you’ve got a story that sounds like the sort of thing I’d write for the Daily Dot, send me an email.

Interview over at DC Geeks

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Aine from DC Geeks took some time out of her busy schedule covering notable geek events in the district to conduct an interview with regular old me. I was really honored. Interviewing other people is a big part of my job, so I know what a time commitment it is when somebody else prepares questions for me.

A really good interviewer can be like a brainstorming partner; when she asks questions about your beliefs, it can help you to affirm and solidify them. Aine’s question about my use of the word “weeaboo” did that for me.

I know that with a word with a history as contentious of that of “weeaboo” will always be problematic, but I think my answer here is the one I most believe in:

Aine: Another quick terminology question: weeaboo. Are we taking it back? Or do we need to wait a bit before it loses its racist connotations?

Lauren: I was taken aback by your word “racist,” but it’s true. When I reviewed the etymology of the word, I remembered that “weeaboo” was the Perry Bible Fellowship nonsense word that 4chan used as a replacement for any instance of the word “wapanese.”

However, I don’t believe weeaboos are intentionally racist. I recently wrote about Saturday Night Live’s sketch about weeaboos (and a lively discussion is still going on in the comments), and I particularly liked what the professor said about the overenthusiastic students:

If there’s such a thing as a loving version of racism, I think you’ve found it.”

I’ve used the word “weeaboo” to describe myself a few times: when I cooked Japanese food, when I bought a kotatsu, and when I wore a kimono to celebrate my 24th birthday at a sushi restaurant. I’ve even written an apologetic letter to Asian people about my embarrassment over being so enthusiastic about a culture that is not my own, nor do I have any idea about. (I have never even been to Japan.)

I realize that my interest in Japanese culture could be misconstrued as racism, and so I feel guilty about it. But I think my enthusiasm, as is the case with all weeaboos, comes from a very well intentioned place.

Does anyone else ever feel guilty about a fandom-inspired interest in Japan?

What I’m Watching: Bakuman 2

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Let’s quickly skip over the fact that I’m watching fansubs again—right now, that’s the only way to watch Bakuman 2. We can talk about it later.

I want to talk about Aoki Ko, the most problematic character in Bakuman 2.

Ko has undergone a huge personality shift since the original Bakuman. Originally portrayed as an ice queen, she’s now blushing, flustered and boy crazy. For some inexplicable reason, she’s writing a new manga that consists of copious amounts of panty shots.

I don’t get it because from everything we’re told about Aoki Ko’s life tells me that she’s intelligent and independent. She’s a graduate student and a teacher (two things I can totally relate to), and on top of that a (sometimes) syndicated manga author. When her new editor suggested she turn her romantic storyline into a raunchy comic, I thought it was a joke. The moment Ko quietly assigned herself to doing it was the moment I stopped believing in her character. Why would a woman as accomplished as Ko debase herself like that?

I probably shouldn’t be surprised. There’s always been weird gender politics going on in that show, but they’ve never been this distracting. Before, I could ignore Mashiro and Azuki’s creepy marriage pact and write it off as an old-fashioned concept of romance. But now, more than ever, it’s unavoidable to see the women in this show as nothing but sex objects, solely there to motivate—and be motivated by—the men.

A few weeks ago, before everything started going all soap opera, I used to describe Bakuman 2 as “an anime by two authors based on a manga about two authors creating a manga in hopes that it will become an anime.” I would also tell people that watching Mashiro and Shujin’s enviable productivity always made me feel lazy. But now, the manga has taken a backseat to the characters’ drama, during which I cannot relate to the motives of a single woman on this show.

I’m not ready to say this show is sexist, however. It’s more confusing than that. It portrays women in a way that makes me uncomfortable, but I can’t put my finger on it yet. It’s totally lacking in a woman’s perspective.

I’m getting that feeling that I’m only watching this show now because of momentum. I’m suddenly recalling that I have no idea what the word “bakuman” even means. On screen, we see Mashiro and Shujin cranking out manga chapters at remarkable speed. Maybe when artists are working this quickly, the thing that gets lost in the shuffle is remembering to have at least one believable female character.

Are you watching Bakuman 2?

Want to start a blog? Let me help

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EDIT: I’ve been getting a lot of sign-ups, but no email! Please let me know if you sign up for Bluehost through me—I’d love to help you out.

When I taught college last semester, the first homework assignment I gave my students was to code a basic HTML page about themselves. They’re all journalism majors, so many of them introduce themselves as “aspiring journalist,” “aspiring political reporter,” or “aspiring news anchor.” If you’ve read my manifesto, you know what I’d like to tell them: why aspire toward a career when you can start it right now?

If I could give all students, not only mine, just one piece of advice, it’d be this: start a blog right now. Don’t wait until you’re out of school. Don’t wait until somebody pays you to do it. Don’t wait for the “right time.” Don’t wait until (you think) you’re done learning. That day will never come.

I power my blog with WordPress, a free blogging tool, and host it on Bluehost. You may have noticed that I’ve recently put up an ad for Bluehost on my sidebar. This isn’t something I do lightly. Next to WordPress, Bluehost is my favorite blogging tool. That’s why I want you to use it, too.

I’ve used other hosting services before. I remember their labyrinthian user experiences, confusing terms of agreement, and the long hold on the phone when I finally called to cancel my account. With stuff like that, I’m surprised more people don’t switch over. My guess is they don’t know there’s anything better.

At $70 a year, Bluehost isn’t for everyone. If you’ve never blogged before, it might be best to start with a free account on WordPress.com while you find your blogging voice.

But if you are interested, let me help you. As an HTML/CSS teacher who has also been building websites for ten years, I believe there is nothing more empowering than getting your own space online. I also have the credentials to make it a cinch.

If you want my help, all you need to do is click my Bluehost referral link and sign up. I’m an affiliate of the site, so that kind of thing earns me money. Enough money, in fact, that I don’t want yours. I’ll spend half an hour with you setting up your site, absolutely free of charge. Simply email me after you sign up (with your new domain name as the title) to let me know you’re interested.

So think about it. It’s the beginning of a new year, the perfect time to begin something. Are you ready for a blog, a side project, a new career? Is a lack of Web knowledge the only thing holding you back? Blogging changed my life. Maybe it’ll change yours, too.

Otaku Links: SOPA, PIPA and Fluttershy

Otaku Links

1. Patches hits the nail on the head with an astute feminist reading of Ouran High School Host Club, on why reverse harems don’t make the objectification of female characters okay.

2. Out of the 10 articles I’ve written in the past two days, half of them were about SOPA, PIPA and OPEN. Needless to say, I’ve been reading a lot on the bills, too. Here’s three I highly recommend checking out:

3. Con or Bust is a project that helps send fans of color to science fiction and fantasy conventions which they otherwise couldn’t afford to attend. (via Team Valkyrie.)

4. I stay pretty up to date on memes, but I’d never heard of the “I know that feel bro” image macro until this week. I’m not sure if it’s the poor translation or the surreal spinoffs that make it so funny to me, but I’ve been quoting it ever since.

5. As an otaku, I understand wanting to live your passion. That’s why graphic designer Nubby Twiglet’s article on making lists, setting goals and doing what you love was the most inspiring thing I read all week.